Panasonic, the leading brand for which Matsushita Electric Industrial Co., Ltd. is known, held an opening ceremony of the Amagasaki Plant of Matsushita Plasma Display Panel Company Ltd. (MPDP) in Hyogo Prefecture, western Japan. The Amagasaki plant, the company's third PDP facility in Japan, started production on Sept. 16, 2005, 2 months earlier than originally planned. By the end of November, the plant reached its full capacity of 125,000 units a month. Production at the plant remains consistent, achieving over 90 percent of the yield.
The Amagasaki plant is reportedly the largest PDP production facility in the world. It incorporates next-generation technology to process large substrates to optimize production yields of display panels. The plant uses Panasonic's "black-box" technologies to realize high-yield ratios, which make the plant highly efficient and maximize production. All these factors enabled the plant to quickly achieve full capacity.
As a result, the company's total PDP production capacity is 300,000 units a month, combining all four PDP plants including the first Ibaraki plant (30,000 units), second Ibaraki plant (120,000 units) and Shanghai plant (25,000 units).
Amid the growing world demand for PDPs, large-size flat-panel TVs are expected to gain further popularity with improvements in digital broadcasting services expected during 2006. In 2006, two big sporting events, the Torino Winter Olympic Games in February and the FIFA World Cup in Germany in June, will drive the expansion of the large-screen TV market.
Panasonic expects the global PDP demand to reach 10 million units in 2006 and 25 million units in 2010. To meet the accelerating demand, the company plans to bring forward the second phase of production at the Amagasaki plant by 4 months to July 2006.
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