Aiming for a 20-percent share of the growing Indian plasma television market by 2005, Hitachi introduced its new range of plasma and LCD TVs in the country.
Asserting that India is a "priority market" for the company, Tadashi Nishiuchi, managing director of Hitachi Home Electronics Asia Pvt. Ltd., said: "Our earlier successes have indicated there is a demand for high end audio-visual products in the Indian market."
A recent study has pegged Indian plasma TV market growth at 150 percent at 8,000 units by 2004, up from 3,500 units in 2003.
Hitachi's products are currently being launched in the four metros and cities such as Chandigarh, Hyderabad, Nasik, and Thiruvananthapuram. (PTI)
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