Sears Receives Excellence in Appliance Retailing Award
Feb 12, 2004
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The U.S. Environmental Protection Agency (EPA) and the U.S. Department of Energy (DOE) have recognized Sears, Roebuck and Co. (Hoffman Estates, IL, U.S.) with the "Excellence in Appliance Retailing 2004 Award" for "its outstanding contribution to reducing greenhouse gas emissions through its leadership in energy-efficient appliance retailing," according to information released by Sears.
The appliance retailer's accomplishment will be recognized at an awards ceremony in Washington, D.C., U.S. on March 2, 2004.
Sears, a partner in the program since 1998, is being honored for its leadership in promoting appliances that earn the Energy Star(R), the mark of environmental protection through energy efficiency. Through its extensive corporate advertising, marketing, public relations, and training, as well as its sales efforts at its stores, Sears says it increased its Energy Star-qualified appliance sales by 30 percent in 2003 as compared to 2002. Energy Star-qualified appliances now account for 40 percent of appliance unit sales and 60 percent of appliance dollar volume.
"It's great to be a part of the Energy Star program," said Daniel Laughlin, senior vice president/general merchandise manager of Appliances and Electronics at Sears, Roebuck and Co., in a written statement. "The Energy Star program is good for customers, good for the environment, and good for Sears. In fact, sales of Energy Star-qualified appliances at Sears increased significantly in several appliance categories in 2003 from 2002."
Kathleen Hogan, director of EPA's Climate Protection Partnerships Division added: "Sears has done an exceptional job helping consumers help the environment through energy-efficient home appliances."
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