American Standard Consolidates Media
Oct 17, 2002
 Print this page

American Standard Companies Inc. announced it will consolidate its media planning and buying for its U.S.-based brands with Initiative Media North America, part of the Initiative Media Worldwide unit of Interpublic Group of Companies.

American Standard sells air-conditioning systems and services under the TraneĀ® and American StandardĀ® brands in commercial, institutional, and residential markets, and bath and kitchen products under the American Standard and Porcher brands for residential markets.

Back to Breaking News