Electrolux Emphasizes Built-In Appliances at Euronics Showcase 2014
Apr 4, 2014
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Electrolux will exhibit new appliances from its European brands Electrolux, Zanussi, and AEG, at the 2014 CIH trade show. Many of these appliances will be models offered exclusively to independent retailers.
CIH is April 13-14, 2014, at the NEC in Birmingham in the U.K.
Zanussi-brand will exhibit a new freestanding cooker (a "range" in U.S. parlance), designed with the largest oven capacity available on the market. The brand will also preview a new laundry appliance line that will be released later in 2014. The new laundry line is engineered to provide larger capacities and shorter cycle times.
The Electrolux Group stand will also place emphasis on built-in appliances.
“There’s no denying that a consumer preference for built-in products is growing,” said Glenn Roberts, Trade Marketing Manager at Zanussi.
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