CEA: Consumer Sentiment Toward Economy and Technology Spending Remains Elevated
Jan 2, 2014
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Consumer confidence in the overall economy and in technology spending in December 2013 both remained steady compared to the November, according to the Consumer Electronics Association (CEA).

The association's Index of Consumer Expectations (ICE), tracking consumer expectations about the overall economy, was up 0.1 points in December to hit 168.5.

Shawn DuBravac, CEA’s chief economist and senior director of research, said the index is making up for points lost earlier in the year, and said consumers are "decidedly optimistic" at the close of 2013.

"Recent announcements regarding Federal Reserve policy, as well as improving economic fundamentals, reaffirms that 2014 will begin on more solid footing than we’ve seen in the last five years," DuBravac said.

The Index of Consumer Technology Expectations (ICTE), tracking consumer expectations about technology spending, was down 2.7 points in December to 90.2. Despite the drop, DuBravac said December levels were retaining positive momentum from October and November. “We are watching tech sentiment closely as key areas of growth – namely tablets and smartphones – will begin to slow naturally in 2014. However, several areas, such as wearable tech devices, will see gains as consumer awareness about these products continues to increase.”

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