Gregory Lee is New President/CEO of Samsung Electronics North America
Dec 16, 2013
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Samsung Electronics Company appointed Gregory Lee president of the North America Headquarters (NAHQ), in addition to his role as President of Samsung Telecommunications America (STA), effective immediately.

In his new role, Lee is responsible for overseeing Samsung businesses across all offices in North America. These include Samsung Electronics America, Inc., Samsung Telecommunications America, LP, and Samsung Electronics Canada, Inc.

Lee became President of STA in Dallas five months ago and served as president of Samsung's Southeast Asia and Oceania Headquarters for the three and a half years prior. His previous role was as the Global Chief of Marketing in the Samsung Electronics Headquarters in Korea.

NAHQ's outgoing president and CEO YK Kim will return to Korea as the advisor to the Global Marketing Operations in the Samsung Electronics Headquarters. During Kim’s nearly three-year leadership of NAHQ, Samsung became Interbrand’s ninth most valued brand, achieved significant business gains, and expanded its philanthropic efforts.

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