Bosch Home Appliances and Whole Foods Market have partnered with a 30-day call-to-action campaign called “Make a Green Change.”
The initiative is part of the DOE’s national Energy Star "Make a Cool Change" effort. April’s “Make a Green Change” campaign at Whole Foods Market’s stores and website is designed to educate Americans about the synergies between environmental responsibility and economic recovery.
During the month of April, Whole Foods Market will turn its stores into Earth Month Action Centers. Customers and members of the community are encouraged to take home a free "Make a Green Change: 30 Ways in 30 Days" calendar, which is intended to be posted on the refrigerator to encourage one lifestyle change per day during Earth Month that can save money and better protect the environment.
By posting the calendar on the refrigerator, shoppers are reminded to visit wholefoodsmarket.com/earthmonth to learn about refrigerator recycling; use DOE’s Energy Star savings calculator to see how much their refrigerator costs to run compared to an Energy Star model; and enter to win Earth-friendly prizes. Whole Foods Market’s “Recycle Your Old Refrigerator Sweepstakes” provides a chance to win one of 11 Bosch Evolution refrigerators, filled with natural and organic foods hand-picked by Whole Foods Market.
There is also an Earth Month trivia game where families can learn to make responsible, healthy changes to their daily routines and test their green knowledge.
Bosch is the only U.S. manufacturer to have the Energy Star qualification on all its product models in every major appliance category the program rates. The DOE’s 2009 Energy Star Partner of the Year award also recognizes Bosch for demonstrating environmental stewardship in every facet of its business.
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