Dacor has signed a three-year advertising contract with Clear Channel Branded Cities to market its brand within the Westgate City Center master-planned development in Arizona.
Under the terms of the agreement with Clear Channel, Dacor will advertise its brand on media signs as well as the LED screen in the events plaza of the new development. Dacor will also host culinary shows at Westgate to drive up brand awareness.
Westgate City Center is a master-planned entertainment, shopping, dining, and residential community under development in Glendale, AZ. In addition to the advertising agreement with Clear Channel, Dacor also will provide wall ovens, refrigerators, dishwashers, and microwave units for 580 condominium units within the Westgate Living residential district as part of a separate agreement with the developer. The condominiums are slated to begin construction this fall. Westgate Living has a fully functional showroom that Dacor will use for cooking and grilling demonstrations, celebrity chef appearances, and corporate events.