PC Market Continues to Grow
Jul 18, 2008
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Worldwide PC shipments continued to grow at a healthy pace in 2Q 2008, according to IDC's Worldwide Quarterly PC Tracker. Shipments were up 15.3% from a year ago – slightly more than second quarter projections and first quarter growth of 14.9%. Solid growth in the EMEA (Europe, Middle East, Africa) region helped offset slower growth in Asia/Pacific excluding Japan (APeJ).

"As expected, the U.S. market had a sluggish performance, with growth in low single-digits due to budgetary constraints among both consumers and businesses. Despite a tough economic environment, some vendors executed well, in particular Dell with its channel and retail expansion,” said David Daoud, research manager, Personal Computing. "Given the current economic fundamentals, demand could remain depressed in the coming quarters if economic pressures continue, even with sustained price decreases."

Growth in the United States was in the low single-digits. From a competitive standpoint, Dell continued its recovery with another quarter of double-digit growth, while HP saw year-on-year growth rise from the first quarter.

EMEA continued to see strong PC sales driven by unabated notebook demand across the region and the additional momentum created by new ultra low-cost offerings. Total shipment growth came in slightly greater than in the first quarter of 2008 as the strong Euro and aggressive competition continued to support PC purchasing despite rising energy costs.

The Japan market remained sluggish overall, although growth in the mid-single digits was up from the first quarter with contributions from both consumer and commercial segments. Asia/Pacific (excluding Japan) saw lower than expected growth in most markets as rising energy costs and inflation concerns cut into spending.

HP remains the worldwide market leader with solid growth of 16.8%. Dell had a solid quarter with growth outpacing the market in all regions and made strong gains in EMEA and APeJ. The company also continued to see double-digit growth in its core U.S. market. Acer continued to expand worldwide shipments by roughly 64% year on year for a second consecutive quarter. Lenovo continued to see double-digit growth, although its gains were slower than the market. Toshiba had a solid quarter, with growth rising to 28.5% worldwide.

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