Wal-Mart Enjoys Early Holiday Success Online
Dec 1, 2006
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Wal-Mart Stores, Inc. has experienced unprecedented online success so far this holiday season with close to a 60 percent increase in traffic over last year on its Web site, Walmart.com (www.walmart.com). This online trend at Walmart.com
began on Thanksgiving Day, its strongest day ever, and doesn't show any signs of slowing down.

Wal-Mart is seeing an incredible response to their 'super online specials,' which began on Cyber Monday this week and will run through Friday. Customers are responding to the specials offed online this season, including a Philips 3 MP digital camera for U.S. $49 and 100 percent cashmere scarves for $16.

Additionally, Walmart.com plans to offer values throughout the season, and anticipates a 40-60 percent traffic increase throughout the rest of the season, with expectations of 25 million visits this week alone. The world's leading retailer's Web site is on track to hit 275 million visits this holiday season, and expects to close the year with 700 million site visits overall.

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