Double-Digit Growth Forecast for Digital Set-Top Box Market
Jul 19, 2006
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Approximately 96 million digital set-top boxes were shipped in 2005, and worldwide shipments are forecast to more than double during the next 5 years, surpassing 200 million units shipped in 2011, according to market research firm IMS Research.
IMS said the market for digital set-top boxes is headed towards strong growth as satellite, cable and terrestrial operators worldwide will focus on the mass digitalization and upgrades of their pay-TV platforms to promote the adoption of advanced service offerings such as VOD, HDTV and DVR.
Analyst Mark Meza of IMS Research said, “Basic digital set-top boxes will retain a majority share in the worldwide market for years to come. However, more pay-TV consumers are trending towards higher-end, advanced set-tops that will accommodate advanced services such as DVR and the growing number of HDTV channels becoming available on a variety of digital platforms.”
In addition, multiple set-top box homes, and the growing popularity of home networking systems will both help fuel this sustained period of growth for digital set-tops. Growth will be driven by basic set-top boxes, thanks to rapid market uptake of digital terrestrial TV and free-to-air satellite. The success of these two platforms has spurred a number of new companies to enter the set-top box market, IMS said.
IMS said hybrid digital set-top boxes, typically a combination of satellite and IP or digital terrestrial and IP reception capabilities are becoming more prevalent. Due to the fast-rising popularity of both digital terrestrial and triple-play services within its populace, Europe led the market in 2005 with over 225,000 hybrid units shipped. The Americas have been slow to embrace hybrid set-tops, with an estimated 59,000 hybrid units shipped in 2005.
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