Frost & Sullivan announced it has presented Philips Medical Systems with the 2005 Technology Leadership Award for excellence in European remote patient monitoring markets. Recognizing Philips for pioneering vision and superior technological solutions, the award cites the company's advanced patient telemonitoring systems and Motiva, a TV based remote patient management platform, as demonstrated leadership in the mission to reduce costs and improve quality of life for patients with chronic disease.
"Burgeoning healthcare costs and the rising incidence of lifestyle-related problems such as heart failure, diabetes, COPD, asthma, and depression underline the need for technologies such as those developed by Philips Medical Systems. The company has essentially scripted a new paradigm in healthcare delivery, offering effective and economical healthcare management alternatives to health care providers and patients alike," said Frost & Sullivan Research Analyst Aarati Ajay.
"Philips is among the few companies that have identified the need for remote patient monitoring technologies and mined the associated growth opportunities present in that field. Leveraging its technological competencies, Philips' patient-focused solutions have resulted in the expansion of its already strong customer base and are likely to ensure its long-term success in the remote patient monitoring arena," added Ajay.
Philips Telemonitoring Services uses the home telephone for transmitting data such as survey responses and vital sign measurements from the patient to their care manager. The new Motiva platform being developed uses the television, an equally familiar home appliance, to provide an engaging, media-rich experience for the patient.
Installation of a set top box lets patients access their own 'personal healthcare channel' for educational video content, personalized messages from caregivers, tailored daily surveys and other relevant content, including feedback on vital signs if home measurement devices are prescribed. According to WHO statistics, over 18 percent of Europe's population is above the age of 65. Frost & Sullivan research shows that this age category considers TV to be a more user-friendly medium than the computer.
"The Philips approach to chronic disease management is based on the principle that healthcare delivery processes can apply broadband-based technology to enable simple, more cost-effective and interactive care, and that new remote patient management tools can contribute fiscal and clinical value across multiple diseases," said Jay Mazelsky, general manager, new ventures business unit for Philips Medical Systems.
Philips is designing Motiva as a way to drive behavior change, such as diet and exercise habits, in patients with chronic conditions. Through personalized daily interactions over the home TV, the system aims to motivate patients' compliance with their care plan--a sequence of goal modules, messaging and health assessments defined by the caregiver at enrollment. Likewise, Motiva's clinical decision support tools are designed to help healthcare providers better coordinate their chronic care delivery and offer more cost-effective patient management. Motiva is scheduled for commercial release in the U.S. in early 2006, and later in the year for select European countries.
"Philips telemonitoring services portfolio, its proven success in reducing costs, increasing patient satisfaction and improving survival rates, and now the launch of Motiva, positions Philips Medical Systems as the technology leader in the field of remote patient monitoring," concludes Ajay.
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