Home
Global Supplier Directory
APPLIANCE Engineer
Supplier Solutions
APPLIANCE Line
Whitepaper Library
Calendar of Events
Association Locator
Contents Pages
Market Research
Subscription Center


 
Daily News

UK Retailer to Launch White Goods Brand
Mar 14, 2005
 Printable format
 Email this Article
 Search

UK-based appliance retailer John Lewis has announced it is launching its own range of household electrical products, including washing machines, tumble dryers, dishwashers, refrigerators, and freezers.

The company, which has sold branded electrical items since the 1920s, says the decision to sell products under the John Lewis name follows research showing potential demand from customers.

Washing machines in the new range will sell from 299 pounds (approx. U.S. $576) up to 499 pounds (approx. $961), while refrigerators and freezers start at 499 pounds (approx. $961) and go up to 699 pounds (approx. $1,347).

The range will be available in stores and on the chain's website -- www.johnlewis.com -- starting in this summer.

"In developing the range of appliances, we commissioned independent research to ascertain what proportion of customers would buy John Lewis own-brand appliances if they were available," Vic Sinclair, central buyer for large electrical appliances at John Lewis, said. "The results showed that more than 60 percent would 'definitely' or 'probably' buy from the range, while a further 20 percent or more would 'consider' it." (Scotsman)

Back to Daily News

 

Daily News

...........................................................

Jul 25, 2014: Whirlpool Refrigerator is First Commercial Application of Polyurethane Insulation Using HFO Blowing Agent

Jul 24, 2014: Remodeling Spending to Be Slower, But Still Strong, in Early 2015

Jul 23, 2014: Whirlpool North America Reports Record Operating Profits

Jul 23, 2014: Japan Destroyed 3.6 Million KG Fluorocarbons from Commercial Refrigerators and AC

Jul 22, 2014: Lennox International Reports Record Profit in Second Quarter

More Daily News>>

RSS Feeds
.........................................................
Appliance Industry
Market Research

...........................................................

March 2014: Market Research - 62nd Annual U.S. Appliance Industry Forecast
February 2014: Appliance Magazine Market Insight: December 2013
January 2014: Market Research - Appliance Historical Statistical Review: 1954-2012
January 2014: Appliance Magazine Market Insight: November 2013




 
Contact Us | About Us | Subscriptions | Advertising | Home
UBM Canon © 2014  

Please visit these other UBM Canon sites

UBM Canon Corporate | Design News | Test & Measurement World | Packaging Digest | EDN | Qmed | Pharmalive | Plastics Today | Powder Bulk Solids | Canon Trade Shows