Home
Global Supplier Directory
APPLIANCE Engineer
Supplier Solutions
APPLIANCE Line
Whitepaper Library
Calendar of Events
Association Locator
Contents Pages
Market Research
Subscription Center


 
Daily News

Haier Group to Become Largest Brand in China
Dec 27, 2004
 Printable format
 Email this Article
 Search

Haier Group, a major home electrical appliance maker in China, is expected to become the country's largest independent property brand holder, said Yang Mianmian, Haier chairwoman.

Ms. Mianmian noted that Haier will hopefully realize 100 billion yuan (approx. U.S. $12 billion) of global sales this year, and the Haier brand will be China's largest independent intellectual property brand.

Haier, based on Qingdao refrigerator factory, has undergone brand establishment, expansion and innovation in the past two decades, said Ms. Mianmian.

Ms. Mianmian owed Haier's achievements to its scale advantage spurred by competition, which had enabled Haier to have a 34-percent share of China's home electrical appliance market. (Xinhuanet)

Back to Daily News

 

Daily News

...........................................................

Jul 31, 2014: LG Home Appliance, LG Air Conditioning See Lower Quarterly Sales

Jul 31, 2014: AHAM Canada New Chair is Doell of Samsung Electronics Canada

Jul 29, 2014: Jarden Reports Record Net Sales in 2Q

Jul 29, 2014: LG USA Names VanderWaal to Head Marketing

Jul 29, 2014: Smart Meters May Provide An Entrance Point for Cyber Attacks on the Connected Home

More Daily News>>

RSS Feeds
.........................................................
Appliance Industry
Market Research

...........................................................

March 2014: Market Research - 62nd Annual U.S. Appliance Industry Forecast
February 2014: Appliance Magazine Market Insight: December 2013
January 2014: Market Research - Appliance Historical Statistical Review: 1954-2012
January 2014: Appliance Magazine Market Insight: November 2013




 
Contact Us | About Us | Subscriptions | Advertising | Home
UBM Canon © 2014  

Please visit these other UBM Canon sites

UBM Canon Corporate | Design News | Test & Measurement World | Packaging Digest | EDN | Qmed | Pharmalive | Plastics Today | Powder Bulk Solids | Canon Trade Shows