Home
Global Supplier Directory
APPLIANCE Engineer
Supplier Solutions
APPLIANCE Line
Whitepaper Library
Calendar of Events
Association Locator
Contents Pages
Market Research
Subscription Center


 
Daily News

Sony Opens First U.S. QUALIA Store in New York City
Sep 24, 2004
 Printable format
 Email this Article
 Search

In an effort to create a unique, personalized shopping experience for its QUALIA(TM) line of products, Sony Electronics has opened its first QUALIA store in the U.S.

The Manhattan location of QUALIA New York features a concierge at the entrance to the store and appointment-driven, one-on-one product demonstrations with retail consultants.

Situated within the Sony Style(R) store, also located in New York, the store opening featured the introduction of two televisions to be sold in the U.S. -- QUALIA 005 and QUALIA 006.

The QUALIA 005 is a LCD flat-panel television equipped with the Sony's TRILUMINOS(TM) LED Backlight System. The company claims the model produces exceptional color variation for a high-quality picture that achieves full 1,920 by 1,080 HD resolution.

The QUALIA 006 is a rear-projection TV with Sony(R) Silicon X-tal Reflective Display(TM) (SXRD) technology, which was originally introduced in the QUALIA 004 front projector. Sony says the new 70-in micro-display is the industry's first rear projection set to achieve 1,920 by 1,080 HD resolution.

"Because QUALIA products represent the ultimate expression of technology, craftsmanship and design, we knew that we had to create a very special retail environment to encourage consumers to experience QUALIA first-hand," said Mike Fasulo, president of Sony Electronics eSolutions Company, which is spearheading the QUALIA initiative and the expansion of Sony Style stores in the U.S.

A second QUALIA shop will open next month in the new Sony Style store at the Las Vegas Caesar's Forum Shops in Nevada, U.S.

Back to Daily News

 

Daily News

...........................................................

Oct 23, 2014: Whirlpool Corporation to Showcase Resource-Efficient Technologies at Greenbuild

Oct 23, 2014: CWIEME Chicago exhibition had record attendees

Oct 22, 2014: Middleby to add U-Line to residential appliance business

Oct 22, 2014: iRobot's 3Q exceeds expectations, driven by Home Robots growth

Oct 22, 2014: Whirlpool Canada named 2014 Energy Star Manufacturer of the Year

More Daily News>>

RSS Feeds
.........................................................
Appliance Industry
Market Research

...........................................................

September 2014: Appliance Industry Focus: HVAC
June 2014: Appliance Magazine Market Insight: April 2014
May 2014: Appliance Magazine Market Insight: March 2014
April 2014: Appliance Magazine Market Insight: February 2014




 
Contact Us | About Us | Subscriptions | Advertising | Home
UBM Canon © 2014  

Please visit these other UBM Canon sites

UBM Canon Corporate | Design News | Test & Measurement World | Packaging Digest | EDN | Qmed | Plastics Today | Powder Bulk Solids | Canon Trade Shows