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Maytag Creates Separate Appliance Services Business Unit
Mar 23, 2004
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Maytag Corporation announced that its Maytag Services consumer in-home appliance repair operation will become a separate business unit within the company. The newly formed Maytag Services business unit remains part of the company's Major Appliances financial reporting segment, along with Maytag Appliances and Maytag International.

Arthur B. Learmonth, formerly Maytag Appliances' senior vice president, Supply Chain, has been promoted to lead the new unit as president of Maytag Services, effective April 1, 2004. Mr. Learmonth will report to Ralph Hake, Maytag chairman and CEO.

Last year, Maytag announced the formation of Maytag Services to provide repair and maintenance services to Maytag brand appliances, as well as other major appliance brands. Since then, Maytag Services has expanded this service into select markets nationwide.

"We view Maytag Services as a significant opportunity for the company to extend its brand and reputation for dependability by providing consumers with a quality service alternative," said Mr. Hake. "Consumers today have fewer appliance service options. By making Maytag Services a separate business unit, we're affirming our strategy to become a growth-oriented services business for Maytag-branded appliances and other major appliance brands."

Mr. Learmonth joined Maytag Appliances as vice president manufacturing and engineering in 1197, before taking on the role of senior vice president, supply chain in Maytag Appliances during 2003. With this change, Steven D. Benton, the current vice president and general manager of Maytag Services, has been named Maytag's vice president of strategic alliance development, effective April 1, 2004.

Mr. Benton has worked with the company for 30 years and has held leadership positions within Maytag Appliances, regional operations and marketing, and corporate development.

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