Izumi Products Company (IPC), an OEM supplier of electric shavers, has brought its line of 14 Foil and Rotary shavers to the U.S. market and is debuting it at the 2004 International Housewares Show (IHA) Show currently underway in Chicago, IL, U.S.
IPC is introducing 11 models of foil shavers and three rotary shavers at the IHA show, which APPLIANCE is attending.
IPC is launching what is says are "strategic" advertising and promotional campaigns to build the Izumi Brand and product awareness.
In addition to Electric Shavers, IPC plans other U.S. consumer products including floor care and health care items that the company has marketed internationally.
to Daily News