Dell to Become Number Three PC Supplier in Japan Nov 6, 2003

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Dell Computer Corp. of the U.S. appears likely to surpass Sony Corp. as the third-largest supplier of personal computers (PCs) in Japan in fiscal 2003, becoming the first foreign firm to make the top three since fiscal 2000, according to a private market research institute.

In the April-September first half of this fiscal year, Dell shipped 540,000 PCs and captured 9.7 percent of the Japanese market, up 2 percentage points from a year earlier, MultiMedia Research Institute Inc. reported.

Dell, known for its low-priced PCs, reportedly narrowed Sony's lead to only a 0.2-percentage point.

In fiscal 2002, Dell was the largest PC supplier in the world, but ranked fourth in Japan with a market share of 8 percent. (The Japan Times)

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