Philips to Expand Operations in Philippines, Asia-Pacific Aug 12, 2003

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Royal Philips Electronics intends to expand its operations in the Asia-Pacific region, including the Philippines, to capture greater market shares in the information and communications technology (ICT) sector, according to Jan Oosterveld, Philips senior vice president for Corporate Strategy and Asia-Pacific CEO.

Mr. Oosterveld revealed this message today during a courtesy call made to Philippines President Gloria Macapagal-Arroyo.

In response, President Macapagal-Arroyo told Mr. Oosterveld of her deep appreciation for including the Philippines in his tour of the Asia-Pacific region.

Mr. Oosterveld is on a 2-day visit to Manila as part of a week-long tour of Asia-Pacific to assess the market situation in the region. He had just arrived from India and Singapore, and is scheduled to leave Manila today for South Korea and China. He was recently appointed Philips CEO for Asia-Pacific and is planning to promote Asia-Pacific not only as a manufacturing center, but also as a market hub.

Although it is based in Amsterdam, the Netherlands, Philips Electronics has a long history in the Asia-Pacific, with operations in Indonesia since 1896, in India since 1924, in Japan since 1953, and in the Philippines since 1920.

Philips is one of the biggest business organizations in the Philippines with almost 6,000 Filipinos directly employed in the firm’s two semiconductor plants in Cabuyao and Calamba, Laguna. Several thousands worked as suppliers and sub-contractors in its plants in Laguna. (Asia Pulse)

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