Home
Global Supplier Directory
APPLIANCE Engineer
Supplier Solutions
APPLIANCE Line
Whitepaper Library
Calendar of Events
Association Locator
Contents Pages
Market Research
Subscription Center


 
Daily News

Helen of Troy in Licensing Agreement with Procter and Gamble
Jan 6, 2003
 Printable format
 Email this Article
 Search

Personal care products maker Helen of Troy Limited has announced that it has extended its existing trademark licensing agreement for the Vidal Sassoon® brand name. Helen of Troy and The Procter & Gamble Company (P&G) have entered into a new long-term licensing agreement, including renewal options, which extends the agreement for a total of 30 years. P&G will retain rights to the Vidal Sassoon trademark.

Gerald Rubin, Helen of Troy's chairman, CEO, and president, stated: "Over the years, we have developed a strong and mutually beneficial business relationship with P&G and Vidal Sassoon. We are very proud to be associated with a company of P&G's caliber and a styling icon such as Vidal Sassoon. Vidal has made beauty history by creating simple, yet elegant and striking styles, and remains one of the foremost leaders in the hair care industry. For over 40 years, the Vidal Sassoon name has been synonymous with elegance, style, beauty and glamour. It is our goal to maintain these attributes in all of our products carrying the Vidal Sassoon name worldwide. Going forward, we expect to continue to expand our global market with the highly recognized and respected, Vidal Sassoon trade name."

Back to Daily News

 

Daily News

...........................................................

Oct 30, 2014: Whirlpool Corp. reports strong third-quarter

Oct 30, 2014: Statistical Portrait of the European Appliance Industry Released by Appliance Magazine

Oct 30, 2014: New Whirlpool acquisition Indesit reports profit for year so far

Oct 30, 2014: Consumer Confidence Index rebounds in October

Oct 29, 2014: New home sales up slightly in September 2014

More Daily News>>

RSS Feeds
.........................................................
Appliance Industry
Market Research

...........................................................

October 2014: Portrait of the European Appliance Industry
September 2014: Appliance Industry Focus: HVAC
June 2014: Appliance Magazine Market Insight: April 2014
May 2014: Appliance Magazine Market Insight: March 2014




 
Contact Us | About Us | Subscriptions | Advertising | Home
UBM Canon © 2014  

Please visit these other UBM Canon sites

UBM Canon Corporate | Design News | Test & Measurement World | Packaging Digest | EDN | Qmed | Plastics Today | Powder Bulk Solids | Canon Trade Shows