Home
Global Supplier Directory
APPLIANCE Engineer
Supplier Solutions
APPLIANCE Line
Whitepaper Library
Calendar of Events
Association Locator
Contents Pages
Market Research
Subscription Center


 
Daily News

Whirlpool Tops Customer Experience Rating Survey
May 21, 2014
 Printable format
 Email this Article
 Search

A Temkin Ratings survey of customer experiences with U.S. companies ranked Whirlpool Corp. No. 1 and Electrolux No. 2 in the Major Appliances category.

A Temkin Experience Rating (TER) is based on consumer feedback of their recent interactions with companies. Temkin asks consumers to rate three components of the experience: Functional, Accessible, and Emotional, on a 7-point scale.

The ratings for Major Appliances producers and their experience rating:
• Whirlpool: TER of 67% and a company TER vs. Industry TER of 6
• Electrolux: 63% and 2
• LG: 62% and 1
• Samsung: 61% and 1
• GE: 60% and -1
• Toshiba: 58% and -3
• Bosch: 58% and -3
• Fujitsu: 56% and -4
• Haier: 55% and -6
• Hitachi: 52% and -9

Temkin rates the three components of Functional, Accessible, and Emotional, on a 7-point scale. For each component, the company takes the percentage of consumers that gave a rating of 6 or 7 and subtract the percentage that gave a rating of 1, 2, or 3. This results in what Temkin calls a “net goodness” rating for each of the three components. The overall Temkin Experience Rating is an average of the three “net goodness” percentages.

Back to Daily News

 

Daily News

...........................................................

Sep 12, 2014: AHRI Suggests Changes to EPA on Proposed SNAP Amendment

Sep 12, 2014: Consumer Confidence Index Up in August

Sep 12, 2014: August 2014 Housing Starts in Canada

Sep 11, 2014: Middleby Acquires Commercial Coffee Machine Producer Concordia

Sep 11, 2014: Electrolux Again Ranked Industry Leader in the Dow Jones Sustainability World Index

More Daily News>>

RSS Feeds
.........................................................
Appliance Industry
Market Research

...........................................................

March 2014: Market Research - 62nd Annual U.S. Appliance Industry Forecast
February 2014: Appliance Magazine Market Insight: December 2013
January 2014: Market Research - Appliance Historical Statistical Review: 1954-2012
January 2014: Appliance Magazine Market Insight: November 2013




 
Contact Us | About Us | Subscriptions | Advertising | Home
UBM Canon © 2014  

Please visit these other UBM Canon sites

UBM Canon Corporate | Design News | Test & Measurement World | Packaging Digest | EDN | Qmed | Plastics Today | Powder Bulk Solids | Canon Trade Shows