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Hisense Opens South African Plant
Jun 18, 2013
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Chinese appliance maker Hisense Kelon has opened a plant in the South African town of Atlantis to make refrigerators and TVs.

Hisense acquired a shuttered plant in the town, about 40 km from Cape Town, and invested about US$35 million to refurbish it. A June event to mark the official opening of the 25,000-sq-m plant was attended by South African Economic Development Minister Ebrahim Patel, who was upbeat about South Africa's economic future.

The new plant resulted in 300 jobs for the region. The plant's annual output is expected to be 400,000 refrigerators and 400,000 smart LED TVs, designated for the South African and for export markets.

The Minister, speaking at the event, noted that 300 new jobs was a boost to the Atlantis community. The town of 250,000 has high levels of poverty and unemployment. The Minister noted more than 60% of the employees are youth and more than 50% are women.

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