Home
Global Supplier Directory
APPLIANCE Engineer
Supplier Solutions
APPLIANCE Line
Whitepaper Library
Calendar of Events
Association Locator
Contents Pages
Market Research
Subscription Center


 
Daily News

Indesit Expands Use of Hotpoint Appliance Brand Outside Europe, Under New Agreement with GE
Jan 15, 2013
 Printable format
 Email this Article
 Search

Appliance maker Indesit Company (Fabriano, Italy) will expand its ownership of the Hotpoint brand outside of Europe, under a new agreement with General Electric Appliances.

GE Appliances will retain ownership of the brand in North and South America. Indesit Company has owned the Hotpoint brand in Europe since it acquired UK-based GDA in 2002.

Indesit said expanded ownership of the Hotpoint brand strengthens its brand portfolio and enables it to upgrade planning of its business outside Europe. Indesit can now leverage two brands - Indesit and Hotpoint - that are already consolidated worldwide.

The cost of the agreement is US$4 million, to be paid over a number of years.

Hotpoint is currently the No. 3 major appliance brand in Europe by market share and it accounts for 50% of current Indesit sales.

Indesit is a European manufacturer and distributor of large home appliances, including washing machines, washer-dryers, dishwashers, refrigerators, freezers, cookers (ranges), kitchen ventilation hoods, ovens, and hobs (cooktops). The company had 2011 sales of 2.8 billion euros and has eight production facilities, in Italy, Poland, the United Kingdom, Russia, and Turkey, and it has 16,000 employees. It's dominant brands are Indesit, Hotpoint, and Scholtes.

Back to Daily News

 

Daily News

...........................................................

Nov 5, 2014: Consumers may be taking a wait-and-see approach to holiday tech spending

Nov 3, 2014: Home Appliances segment profits boosts Mitsubishi Electric results

Nov 3, 2014: Restaurant capital spending, including commercial appliances, shows September decrease

Nov 3, 2014: hhgregg reports quarterly loss

Oct 31, 2014: Whirlpool Completes Acquisition of Majority Stake In Hefei Sanyo

More Daily News>>

RSS Feeds
.........................................................
Appliance Industry
Market Research

...........................................................

November 2014: U.S. Appliance Industry: Market Value, Life Expectancy & Replacement Picture 2014
October 2014: Portrait of the European Appliance Industry
September 2014: Appliance Industry Focus: HVAC
June 2014: Appliance Magazine Market Insight: April 2014




 
Contact Us | About Us | Subscriptions | Advertising | Home
UBM Canon © 2014  

Please visit these other UBM Canon sites

UBM Canon Corporate | Design News | Test & Measurement World | Packaging Digest | EDN | Qmed | Plastics Today | Powder Bulk Solids | Canon Trade Shows