Global LCD TV Shipments Down for First Time Ever Jun 26, 2012

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Worldwide TV shipments fell almost 8% year-on-year in the first quarter of 2012, to 51 million units, for the steepest rate of decline since the second quarter of 2009, according to NPD DisplaySearch. The market research firm said the primary contributor to the decline was a slowdown in LCD TV shipment. It was the first quarterly year-on-year decline for LCD TVs, which decreased about 3%, to 43 million units.

"Soft demand and cautious expectations about the upcoming year in many parts of the TV supply chain have led to a slowdown in shipments," noted Paul Gagnon, the firm's Director of North America TV Research. "Key component prices, such as LCD panels, are not expected to decline much in 2012, and many brands are concentrating on improving their bottom line. Both of these trends will contribute to slowing unit volume among a price conscious consumer market."

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