Whirlpool Corp. will be the exclusive appliance provider to homebuilder Meritage Homes, including first-time, move-up, luxury, and active-adult homes. Whirlpool will provide Jenn-Air, KitchenAid, Maytag, and Whirlpool brand appliances to Meritage Homes communities throughout the Southern and Western states.
"Meritage Homes has a solid reputation for building high-quality, energy-efficient homes on schedule. We are honored to be selected as the exclusive appliance partner," said Bob Bergeth, general manager, national contract sales at Whirlpool Corporation. "We're confident this partnership will greatly benefit both companies and, more importantly, Meritage Homes' homebuyers."
Meritage Homes is the ninth-largest homebuilder in the United States based on homes closed. As of March 2012 it had 150 actively selling communities in 15 metropolitan areas.
Meritage Homes will be one of the first homebuilders in the United States to outfit homes with the Whirlpool Ice Collection, a new line of appliances with a design that balances modern cues of metal against white and black surfaces.
"We believe Whirlpool Corporation, and its portfolio of brands, is the best choice for our homebuyers, as well as our business," said Bill Harrill, vice president of national purchasing at Meritage Homes. "With a variety of highly-regarded brands to choose from, Whirlpool's appliance selection meets our homebuyers' varied lifestyle and design needs. Buyers should find their services and products exceptional in quality, and their go-to-market strategy is a strong match with ours, which is key to maintaining our efficient homebuilding schedule."
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