For the third year Electrolux was a presenting sponsor for the Red Tie Affair benefitting the Santa Monica chapter of the American Red Cross.
"We are thrilled to once again partner with the Red Cross for this event," said Jack Truong, president and CEO of Electrolux Major Appliances North America. "We are proud to support the Red Cross in raising funds to support victims of disaster to help make their life a little bit easier during a time of great need."
The company donated a full kitchen and a full laundry suite of appliances for the silent auction in addition to its presenting sponsor donation.
Truong attended the event on April 21, 2012, along with Jeff Jesina, senior vice president of National Account Sales including Lowes, Sears, Best Buy and Canada.
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