Electrolux Uses Social Software to Keep Global Workforce Connected Jan 20, 2012

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Appliance maker Electrolux is using IBM social software to connect its workforce in 60 countries and to encourage more knowledge sharing.

The social software runs on mobile devices such as tablets and gives Electrolux employees the ability to access content and collaborate on the fly. The system allows employees to find experts and access data on the company intranet portal.

Electrolux has worked with business partners Infoware Solutions and Avantime and has seen the number of internal online communities, networks, and microblogs grow rapidly. The Electrolux intranet, enabled by IBM Connections and Microsoft SharePoint applications, contains more than 100 information portals managed by more than 450 editors. It has 15,000 monthly and 9,000 daily readers. The system enables 1,100 collaboration spaces with 8,500 members, allowing Electrolux employees to engage in new ways.

"Our goal is to empower our employees so they have access to content and collaboration tools anytime and from anywhere," said Ralf Larsson, Director Online Employee Engagement and Development, Electrolux. "Our employees are now becoming better engaged and more connected into specific business processes that help them expand the scope of product innovation."

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