Report: Middle Market Companies Resilient During Downturn Oct 11, 2011

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Results from the largest study ever of the U.S. Middle Market shows this business segment is the nation’s surest bet for economic recovery, according to sponsors Ohio State University Fisher College of Business (Fisher) and GE Capital.

The study - a survey of more than 2,000 business leaders and analysis of economic data - found Middle Market firms surprisingly resilient throughout the economic crisis.

The study defines Middle Market firms as those with annual revenues of $10 million to $1 billion. (Other researchers define Middle Market firms as those with revenues in the $5 million to $500 million range. Others define Middle Market firms as those with revenues in the $100 million to $1 billion range.)

The study is part of Fisher’s and GE Capital’s new multi-year partnership to research, analyze and map the Middle Market and create a blueprint for sustained segment growth in the years ahead. Included in this partnership is the establishment of the new National Middle Market Center (The Center) at Fisher.

“As the U.S. struggles through the worst economic crisis in recent history, Middle Market firms are keeping local economies viable and represent the country’s strongest engine for growth and long-term success,” said Mike Neal, chairman and CEO, GE Capital.

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