Home
Global Supplier Directory
APPLIANCE Engineer
Supplier Solutions
APPLIANCE Line
Whitepaper Library
Calendar of Events
Association Locator
Contents Pages
Market Research
Subscription Center


 
Daily News

Whirlpool Goes on 50-City Road Trip
Sep 22, 2011
 Printable format
 Email this Article
 Search

Whirlpool Corp. began its second annual Great American Road Trip, intended to provide thousands of sales associates with face-to-face product training on the latest appliance innovations from Whirlpool, Maytag, and KitchenAid brands. The event started Sept. 19 in Sacramento, CA, and Milwaukee and will visit 50 cities before ending Nov. 11, 2011, the day of Whirlpool Corporation's 100-year anniversary.

"With this being our 100th year, we've planned an even more exciting and ambitious tour," said Liz Okon, sales training development manager at Whirlpool Corp. "Our goal is to arm U.S. sales professionals with the latest appliance information needed to help their customers create beautiful, functional and efficient kitchen and laundry spaces. And, the timing of the tour will help attendees prepare for the upcoming holiday season."

Course content, led by product experts, is geared towards sales teams of independent retailers, larger retail accounts, distributors, showroom consultants and designers, and home improvement stores. Sessions will be broken out into various segments in order to deliver customized training to each specific audience.

Whirlpool employs more United States workers than any other appliance maker and, while it is a global company, the United States is still its largest market in terms of revenue, manufacturing presence and number of employees. It has more than 20,000 workers in the U.S.

Back to Daily News

 

Daily News

...........................................................

Nov 26, 2014: Hamilton Beach 3Q income down slightly

Nov 26, 2014: LG's sales of Inverter Linear Compressor refrigerators top 10 million

Nov 25, 2014: Robotics Exhibits Grow 25% at 2015 CES

Nov 25, 2014: Index shows HVAC/R contractors more positive than last year

Nov 25, 2014: Consumer Confidence Index Declines

More Daily News>>

RSS Feeds
.........................................................
Appliance Industry
Market Research

...........................................................

November 2014: U.S. Appliance Industry: Market Value, Life Expectancy & Replacement Picture 2014
October 2014: Portrait of the European Appliance Industry
September 2014: Appliance Industry Focus: HVAC
June 2014: Appliance Magazine Market Insight: April 2014




 
Contact Us | About Us | Subscriptions | Advertising | Home
UBM Canon © 2014  

Please visit these other UBM Canon sites

UBM Canon Corporate | Design News | Test & Measurement World | Packaging Digest | EDN | Qmed | Plastics Today | Powder Bulk Solids | Canon Trade Shows