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Electrolux Joins HomeSphere Builder Program
Jun 30, 2011
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Electrolux joined HomeSphere, Inc.’s lead generation and marketing program, designed to help companies increase home builder sales.

“As we look to substantially impact the home builder market in 2011 and beyond, partnering with HomeSphere is a solid fit,” said Johnny Cope, general manager – Contract Sales for Electrolux.

The marketing firm’s BRI system serves as a builder rebate management and building product manufacturer lead generation application, geared to the residential construction industry.

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