Home
Global Supplier Directory
APPLIANCE Engineer
Supplier Solutions
APPLIANCE Line
Whitepaper Library
Calendar of Events
Association Locator
Contents Pages
Market Research
Subscription Center


 
Daily News

Gorenje Launches Repositioned Brands at Velenje Trade Show
May 13, 2010
 Printable format
 Email this Article
 Search

Gorenje's Home Interior Division hosted a trade show in Slovenia May 5-6, 2010, to unveil new Gorenje appliances and Marles cabinets and fixtures.

Gorenje Trade Show @ Home Interior was hosted in Gorenje's
Hometown city of Velenje, Slovenia, and the company expected 650 business partners and members of the media to be on-hand over the two days of the event.

Gorenje announced a repositioning of the Gorenje and Marles brands.

"We have refreshed, revived and standardized the entire kitchen assortment of both trademarks. We kept the best-selling kitchens while either discontinuing or replacing the rest with selected new kitchen collections. This will slash our costs while a well thought out marketing strategy, coupled with a rich and wide offer, will lead to better sales. All these measures are aimed at becoming the leading trademark of kitchen furniture in the markets of the Western Balkans."

Back to Daily News

 

Daily News

...........................................................

Nov 25, 2014: Robotics Exhibits Grow 25% at 2015 CES

Nov 25, 2014: Index shows HVAC/R contractors more positive than last year

Nov 25, 2014: Consumer Confidence Index Declines

Nov 25, 2014: Existing home sales up in October

Nov 25, 2014: CEA: confidence in technology spending up in November

More Daily News>>

RSS Feeds
.........................................................
Appliance Industry
Market Research

...........................................................

November 2014: U.S. Appliance Industry: Market Value, Life Expectancy & Replacement Picture 2014
October 2014: Portrait of the European Appliance Industry
September 2014: Appliance Industry Focus: HVAC
June 2014: Appliance Magazine Market Insight: April 2014




 
Contact Us | About Us | Subscriptions | Advertising | Home
UBM Canon © 2014  

Please visit these other UBM Canon sites

UBM Canon Corporate | Design News | Test & Measurement World | Packaging Digest | EDN | Qmed | Plastics Today | Powder Bulk Solids | Canon Trade Shows