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Profits Expected in 2010
Mar 30, 2010
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Three-quarters of respondents to the February McKinsey Global Survey expect their companies to enjoy a profit increase in the next year, with less than half expecting to cut costs during that time. These results are both firsts since October 2008, when McKinsey began asking these questions.

Survey results seem to show that executives believe the economy is recovering.

But - of those companies that do expect profits to decline this year – few are planning to turn the situation around through the introduction of new products or services. Most are relying instead on cutting operating costs.

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