Rinnai Launches Social Media Initiative with Facebook Page and Twitter Presence Aug 13, 2009

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Rinnai Corp. launched its first Facebook fan page. The page, entitled "Rinnai Tankless Water Heaters," is designed for consumers and dealers who are fans of Rinnai's tankless water heaters and for those who are interested in learning more about tankless technology. The page, which features basic company information, product images and videos, will serve as a platform for Rinnai to announce select promotions and events as they occur throughout the year.

The company's foray into Facebook is the second step in a tiered social media strategy, which also includes participation in Twitter.

Individuals can become a fan of the "Rinnai Tankless Water Heaters" Facebook page by visiting www.facebook.com/RinnaiTankless and clicking on the "Become a Fan" option. Twitter users can follow Rinnai at www.twitter.com/Rinnai. For more information about Rinnai, visit www.rinnai.us.

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