LCD-TV Shipments to Surpass CRT in India by 2012 Jul 7, 2009

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Attractive form factor, lower prices, and general better performance of LCD-TVs is generating demand in India, said an iSuppli Corp. report.

While LCD-TVs accounted for less than 5% of the total televisions sold in India in 2008, they are expected to rapidly rise in the next five years to contribute 66% of the total shipments by 2013, the report said. By 2012, LCD-TV shipments will have overtaken CRT-TV in India, the report said, equating to 13.8 million units shipped by 2013, rising at a Compound Annual Growth Rate (CAGR) of 109.8% from just 731,000 in 2008.

iSuppli forecasts 9.5 million LCD-TV units will be shipped in India in 2012, compared to 9.4 million CRT-TVs.

The report said that Indian consumers are discovering the benefits to moving to flat panel technology for their televisions. Indian consumers are intrigued by LCDs’:

* Greater space savings
* Improved picture quality
* Low maintenance
* Attractive form factor
* Rapidly-declining prices

LCD-TV purchasing also is being boosted by the transition from analog to digital networks in the country, the adoption of Internet Protocol Television (IPTV) and Direct To Home (DTH) technologies and increased desire for High Definition (HD)programming, said the report.

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