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Jura-Capresso has named Becky Sawicki senior sales and marketing manager. Her previous title was assistant sales and marketing manager. The premium/incentive market covers brand reward programs as well as corporate purchases of gifts and/or motivational incentives for customers and/or employees.
Jura-Capresso has also joined "Rep Link," an online service that will make it easier for Jura-Capresso's premium/incentive accounts and reps to locate and learn about Jura-Capresso products. The Capresso Ultima, the company’s semi-automatic espresso maker, and the Jura-Capresso line of upscale automatic coffee centers are among the products being placed in this market. The program also includes Capresso coffeemakers, grinders, and other kitchen electrics.
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