Electrolux Names New Europe Head of Major Appliances Jun 12, 2008

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Enderson Guimaraes was named the new head of Major Appliances Europe and executive vice president of AB Electrolux. He succeeds Magnus Yngen, who has been appointed president and CEO of Husqvarna AB.

Guimaraes is currently senior vice president Product & Brand within Major Appliances Europe. Before joining Electrolux, Guimaraes held various management positions in the home appliances and consumer industry with Philips, Hewlett Packard, and Procter & Gamble.

Guimaraes will assume his new position on Oct.1, 2008 and will be based in Brussels, Belgium.

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