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Best Buy, Soccer Star Cuauhtémoc Blanco Team Up
Apr 7, 2008
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Best Buy announced an exclusive agreement with Cuauhtemoc Blanco, of the Chicago Fire Soccer team.

Blanco is one of the most accomplished international soccer players and one of the most well-known stars of Major League Soccer. He joined the Chicago Fire in 2007 after having played in the Mexican First League Division since 1992. As part of his agreement with Best Buy, he will work with Best Buy in the U.S. as the brand ambassador for the company’s new Hispanic shopping experience; in addition, he will work closely with Best Buy’s 45 Chicagoland stores to encourage learning through technology among young people.

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