Home
Global Supplier Directory
APPLIANCE Engineer
Supplier Solutions
APPLIANCE Line
Whitepaper Library
Calendar of Events
Association Locator
Contents Pages
Market Research
Subscription Center


 
Daily News

Consumer Awareness of the DTV Transition up 80%
Feb 8, 2008
 Printable format
 Email this Article
 Search

Consumer awareness of the transition to digital television (DTV) grew 80% since 2006, according to new market research by the Consumer Electronics Association (CEA).

"The digital television transition is on time, on track and consumers understand that it is coming next year," said Jason Oxman, vice president, Communications and Member Relations, CEA. "Our survey results show the joint educational efforts of government and the private sector are working, and the digital television transition will be a success. CEA's research revealed that the top sources consumers are using to learn about the transition include television (72%), family and friends (39%) and the Internet (26%)." 

CEA also released new survey results that predict the success of the National Telecommunication and Information Administration (NTIA)'s converter box coupon program which launched in January and was featured at the 2008 International CES. Converter boxes are only needed for consumers who watch over-the-air broadcasts on an analog television. CEA's survey found only 11% of television households--approximately 13 million--are solely over-the-air households, indicating that NTIA has sufficient converter box coupons to meet potential demand. 

 

Back to Daily News

 

Daily News

...........................................................

Oct 22, 2014: Middleby to add U-Line to residential appliance business

Oct 22, 2014: iRobot's 3Q exceeds expectations, driven by Home Robots growth

Oct 22, 2014: Whirlpool Canada named 2014 Energy Star Manufacturer of the Year

Oct 22, 2014: ACCA wants the HVAC manufacturers to develop open, universal communication protocols

Oct 22, 2014: IHA launches website to connect OEMs with consumers

More Daily News>>

RSS Feeds
.........................................................
Appliance Industry
Market Research

...........................................................

September 2014: Appliance Industry Focus: HVAC
June 2014: Appliance Magazine Market Insight: April 2014
May 2014: Appliance Magazine Market Insight: March 2014
April 2014: Appliance Magazine Market Insight: February 2014




 
Contact Us | About Us | Subscriptions | Advertising | Home
UBM Canon © 2014  

Please visit these other UBM Canon sites

UBM Canon Corporate | Design News | Test & Measurement World | Packaging Digest | EDN | Qmed | Plastics Today | Powder Bulk Solids | Canon Trade Shows