Home
Global Supplier Directory
APPLIANCE Engineer
Supplier Solutions
APPLIANCE Line
Whitepaper Library
Calendar of Events
Association Locator
Contents Pages
Market Research
Subscription Center


 
Daily News

Thomson Launches Retail Media Network in Brazil
Nov 12, 2007
 Printable format
 Email this Article
 Search

Thomson’s Electronics Premier Retail Networks (PRN) business, reached an agreement with Carrefour to deploy a retail media network that covers all of Carrefour’s Hypermarket store locations in Brazil. 

In October, PRN signed an agreement with Carrefour, which is expected to be the first retailer in Brazil to deploy a chainwide retail media network. Carrefour’s Hypermarket locations in Brazil are visited by approximately 27 million shoppers each month. The new Brazilian in-store media network rollout has already begun, and more than 100 Carrefour hypermarkets will be equipped by the end of the year with a system that features 42-inch plasma screens in select areas within the store, 19-inch flat-panel LCD screens at checkout lanes, and a video wall made up of the TV monitors merchandised in the electronics section.
 

Back to Daily News

 

Daily News

...........................................................

Nov 26, 2014: Hamilton Beach 3Q income down slightly

Nov 26, 2014: LG's sales of Inverter Linear Compressor refrigerators top 10 million

Nov 25, 2014: Robotics Exhibits Grow 25% at 2015 CES

Nov 25, 2014: Index shows HVAC/R contractors more positive than last year

Nov 25, 2014: Consumer Confidence Index Declines

More Daily News>>

RSS Feeds
.........................................................
Appliance Industry
Market Research

...........................................................

November 2014: U.S. Appliance Industry: Market Value, Life Expectancy & Replacement Picture 2014
October 2014: Portrait of the European Appliance Industry
September 2014: Appliance Industry Focus: HVAC
June 2014: Appliance Magazine Market Insight: April 2014




 
Contact Us | About Us | Subscriptions | Advertising | Home
UBM Canon © 2014  

Please visit these other UBM Canon sites

UBM Canon Corporate | Design News | Test & Measurement World | Packaging Digest | EDN | Qmed | Plastics Today | Powder Bulk Solids | Canon Trade Shows