Home
Global Supplier Directory
APPLIANCE Engineer
Supplier Solutions
APPLIANCE Line
Whitepaper Library
Calendar of Events
Association Locator
Contents Pages
Market Research
Subscription Center


 
Daily News

U.S. Coffee Pod Brewer Sales Down 39%
Dec 12, 2006
 Printable format
 Email this Article
 Search

Sales growth of coffee pods in the U.S. has mirrored the market presence of the single-serve coffee brewers that use the pods, but now sales of pod-based brewers have fallen 39.1 percent to $12.6 million in the 52 weeks that ended Nov. 4, 2006, according to ACNielsen Strategic Planner data.

Phil Lempert, editor of Facts, Figures & The Future from the Food Marketing Institute (FMI) and AC Nielsen, said the category of pods, discs and individual cups of ground coffee made huge sales gains after the category launched - from less than U.S. $30,000 in 2003 to $41.2 million in food-drug-mass stores (excluding Wal-Mart) during the 52 weeks ending Nov. 4.  As a share of the total ground coffee sales, the figure rose from 0.2 percent in 2004, to 1.6 percent in 2005 to 1.8 percent in 2006.

Lempert said flavored coffees are a rapidly growing part of coffee pod sales, in part because of consumers' more sophisticated tastes, but also because coffee pods, he said, "under-deliver on taste."

"For this category to reverse the trend, the focus needs to shift away from the convenience of making coffee and back to the taste and aroma of the coffee itself," Lempert stated.

Back to Daily News

 

Daily News

...........................................................

Apr 18, 2014: Spectrum Brands CEO Lumley Joins Husqvarna Board

Apr 17, 2014: GE Appliances 1Q Revenues Down 3%

Apr 17, 2014: Remodeling Growth Expected to Continue

Apr 17, 2014: HVAC/R Contractors Outlook Holds Steady

Apr 17, 2014: Appliance Store Sales Down Slightly in March

More Daily News>>

RSS Feeds
.........................................................
Appliance Industry
Market Research

...........................................................

March 2014: Market Research - 62nd Annual U.S. Appliance Industry Forecast
February 2014: Appliance Magazine Market Insight: December 2013
January 2014: Market Research - Appliance Historical Statistical Review: 1954-2012
January 2014: Appliance Magazine Market Insight: November 2013




 
Contact Us | About Us | Subscriptions | Advertising | Home
UBM Canon © 2014  

Please visit these other UBM Canon sites

UBM Canon Corporate | Design News | Test & Measurement World | Packaging Digest | EDN | Qmed | Pharmalive | Plastics Today | Powder Bulk Solids | Canon Trade Shows