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Braun Launches Program to Get Marketing Ideas From Students
Sep 11, 2007
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Braun has inaugurated a competition inviting students at U.S. business schools to create a marketing plan for its line of electric shavers.

The student who comes up with the winning marketing plan will be awarded US$40,000. Called "Create a Buzz for Braun," the program is open to students enrolled in Master of Business Administration programs at the University of Chicago, the University of Pennsylvania, Harvard, the University of Michigan, Stanford, the Massachusetts Institute of Technology, the University of California-Berkeley, Duke, Columbia, Dartmouth, Notre Dame, Cornell, Indiana University and the University of Wisconsin-Madison.

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