Most in U.S. Listen to Audio On Home PC Jun 27, 2007

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A report from the Consumer Electronics Association (CEA) shows 72% of online adults in the U.S. use their home computers to listen to audio content. Computer-Sourced Audio Consumption in the Home shows that rapid penetration of the PC in U.S. households (estimated at 82%) has more consumers looking to their home computer instead of their TV, DVD player, or CD player for a home audio experience.

“In the span of a few years, the PC has risen from an enigmatic beige box to what some consumers today might call the epicenter of infotainment in the home,” said Steve Koenig, CEA’s senior manager of industry analysis.

The study showed 86% of home PC audio users are satisfied with their computer-sourced audio experience, but more than one-third cite a need for better sound quality. The report said 77% of home PC audio users listen to music on their PC an average of nine hours per week.
 

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