Home
Global Supplier Directory
APPLIANCE Engineer
Supplier Solutions
APPLIANCE Line
Whitepaper Library
Calendar of Events
Association Locator
Contents Pages
Market Research
Subscription Center


 
Daily News

Whirlpool Wants to Dethrone LG in India
Apr 13, 2007
 Printable format
 Email this Article
 Search

Whirlpool India, aiming to reach the top position in the India home appliances segment, plans to invest up to Rs160 crore for intensifying operations in the next 1-1/2 years. The company said it is only a short distance away from its closest competitor, LG, in the home appliance market and would fill the existing gap with new products and aggressive marketing.

The company would invest approximately Rs90 crore (approx. U.S. $20 million) in the next 12 to 18 months in production and another Rs70 crore on advertising and marketing this year. The investment would be made, in part, to build up capacities in existing production facilities at Faridabad, Pune and Pondicherry.

Back to Daily News

 

Daily News

...........................................................

Jul 31, 2014: LG Home Appliance, LG Air Conditioning See Lower Quarterly Sales

Jul 31, 2014: AHAM Canada New Chair is Doell of Samsung Electronics Canada

Jul 29, 2014: Jarden Reports Record Net Sales in 2Q

Jul 29, 2014: LG USA Names VanderWaal to Head Marketing

Jul 29, 2014: Smart Meters May Provide An Entrance Point for Cyber Attacks on the Connected Home

More Daily News>>

RSS Feeds
.........................................................
Appliance Industry
Market Research

...........................................................

March 2014: Market Research - 62nd Annual U.S. Appliance Industry Forecast
February 2014: Appliance Magazine Market Insight: December 2013
January 2014: Market Research - Appliance Historical Statistical Review: 1954-2012
January 2014: Appliance Magazine Market Insight: November 2013




 
Contact Us | About Us | Subscriptions | Advertising | Home
UBM Canon © 2014  

Please visit these other UBM Canon sites

UBM Canon Corporate | Design News | Test & Measurement World | Packaging Digest | EDN | Qmed | Pharmalive | Plastics Today | Powder Bulk Solids | Canon Trade Shows