Home
Global Supplier Directory
APPLIANCE Engineer
Supplier Solutions
APPLIANCE Line
Whitepaper Library
Calendar of Events
Association Locator
Contents Pages
Market Research
Subscription Center


 
Daily News

Samsung, LG Look for Designer Ideas
Jun 1, 2006
 Printable format
 Email this Article
 Search

Samsung has signed an agreement with fashion designer Andre Kim for designs of the Zipel and Hauzen brand of home appliances, according to The Korea Times. The company will also use the designer's name in a new lineup of products that will be on the market late in 2006. LG Electronics has stated that it will be working with Tricia Guild, a British interior designer on high-end washing machines.

According to The Korea Times, the companies are using the partnerships with the designers to give consumers a premium brand, treating the washer status as a collector's item.

The companies have already worked with various Korean and foreign artists on mobile phones and laptops. Samsung worked with Anna Sui on its mobile phones, and LG collaborated with Roberto Cavalli for its phones in Europe. Home appliances are new fields for both firms to work on with fashion designers.

Back to Daily News

 

Daily News

...........................................................

Sep 25, 2014: Cub Cadet's new lawn tractor has Bluetooth and its own app

Sep 24, 2014: GE has the highest ranked appliance brand website; h.h. gregg ranked top appliance retailer website

Sep 24, 2014: Haier becomes first refrigerator maker to offer a lifetime compressor warranty

Sep 24, 2014: New condensing dishwasher from Whirlpool's plant in Wroclaw, Poland

Sep 24, 2014: Index points to growth in consumer spending on tech products in remaining months of 2014

More Daily News>>

RSS Feeds
.........................................................
Appliance Industry
Market Research

...........................................................

September 2014: Appliance Industry Focus: HVAC
June 2014: Appliance Magazine Market Insight: April 2014
May 2014: Appliance Magazine Market Insight: March 2014
April 2014: Appliance Magazine Market Insight: February 2014




 
Contact Us | About Us | Subscriptions | Advertising | Home
UBM Canon © 2014  

Please visit these other UBM Canon sites

UBM Canon Corporate | Design News | Test & Measurement World | Packaging Digest | EDN | Qmed | Plastics Today | Powder Bulk Solids | Canon Trade Shows