In August 2002 HP, based in Palo Alto, CA, U.S., announced a new family of all-in-one printers designed to meet the changing needs of consumers. The all-in-one lineup is said to offer consumers breakthrough print, scan, and copy technologies that historically have been reserved for the newest single-function devices.
The HP PSC 2110 and HP PSC 2210 all-in-one printers round out the company's largest product roll-out of personal printing and digital imaging products this year. HP quotes a Gartner Dataquest report that says sales of all-in-ones grew 98 percent in the first quarter of 2002 compared to the same period of 2001.
"This trend toward (all-in-ones) puts vendors that market (printers and all-in-ones) in a strong position for future growth and profits," said David Haueter, senior industry analyst, Gartner, Inc., is quoted as saying. "As digital camera sales grow to 8.32 million in the U.S. in 2002 and photo printing at home increases, the flatbed inkjet (all-in-one) is in a perfect position to reap the benefits."
"After listening to consumers' needs, HP is delivering a full range of digital imaging products that produce photos that look like they were developed by a professional photo lab," said Larry Lesley, senior vice president, HP Personal Printing. "With these all-in-ones we've built on our printing and imaging heritage and expertise to bring consumers - without compromise - the latest print, scan, fax, and copy technologies in one convenient and affordable device."
The printers offer up to 4,800 x 1,200-optimized dots per inch (dpi) for clearer, brighter, and sharper photo-quality printing.
They also use color layering technology from Photoret IV, HP's innovative photo resolution enhancement technology designed to deliver true-to-life digital photos and fast, professional, results for brilliant everyday color printing (the Photoret IV is offered with the optional photo cartridge only).
Other features of the all-in-one products:
Six-ink printing with an interchangeable photo cartridge.
Exclusive and enhanced HP Photo Proof Sheet technology to print faster - it allows the user to select a border and choose the size of the printed photo from one device, without involving a computer.
Non-PC printer options such as the HP PSC 2210's ability to allow the user to print directly from a digital camera's memory card, such as Compact Flash, Secure Digital, SmartMedia, and Sony Memory Stick.
• Fast print speeds, with the HP PSC 2110 all-in-one printing at up to 14 pages per minute (ppm) in black. The HP PSC 2210 prints up to 17 ppm in black.
• Premium photo supplies to create photos that resist fading for generations, with optional six-ink printing when used with HP Premium Photo papers.
• Fast, convenient, flatbed faxing in black or color for sending short faxes and receiving faxes of any length.
These units offer HP's newly enhanced Photo Proof Sheet, allowing users to easily print photos. To print a sheet with image thumbnails the user simply inserts a memory card and presses the proof sheet button. The user then selects the desired photos and size to be printed by filling in the appropriate bubbles with a dark pen, then scans the page. Once the proof sheet is scanned, the selected pictures will be printed automatically from the same machine.
Consumers can also print borderless photos on HP's 4 x 6-inch HP Premium Photo paper and can reduce and enlarge the size of an original copy from 25 to 400 percent, said to make them devices ideal for the home or office.
These all-in-one printers began shipping to U.S. retailers in September 2002.
The HP PSC 2110 all-in-one will sell for an estimated U.S. retail price of $249.
The HP PSC 2210 all-in-one will sell for an estimated U.S. retail price of $399.