With
reported sales of more than 6.3 billion euros in 2003,
BSH Bosch
und Siemens Hausgeräte GmbH is the third-largest
manufacturer of appliances worldwide. The company leads the
German and Western European markets with market shares of
33 percent and 20 percent, respectively.
Pictured is Dr. Kurt-Ludwig
Gutberlet, president and CEO, with the company's new front-loading
washer for the U.S. market. The washers just started production
at BSH's New Bern, NC,
U.S. plant in October 2003.
